In February 2013, game developer Zynga Inc. filed a lawsuit for trademark infringement against Imagenesis Corp. in Maryland federal court, alleging that Imagenesis’s then-impending release of the game “MafiaVille” infringed and diluted Zynga’s registered “Ville” trademarks. Zynga specifically alleged that it holds the trademark rights in and to a “family” of ‘Ville games (Farmville, Cityville, […]
Sep 23 2013
Zynga Inc. Preserves Exclusive Control Over “’Ville” Suffix In Video Games.
In February 2013, game developer Zynga Inc. filed a lawsuit for trademark infringement against Imagenesis Corp. in Maryland federal court, alleging that Imagenesis’s then-impending release of the game “MafiaVille” infringed and diluted Zynga’s registered “Ville” trademarks. Zynga specifically alleged that it holds the trademark rights in and to a “family” of ‘Ville games (Farmville, Cityville, […]
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By Spence • Updates • • Tags: dilution, Farmville, infringement, MafiaVille, trademark, Ville, Zynga